I don’t have a lot of time to write today. This is an “unscheduled” post (eeeek, spontaneity!) but I see things in the internet world that sometimes I have an urgent need to address.
There is so much talk about fear right now,that it makes me angry.
People are selling you fear. They are trying to increase your anxiety so you will trust them and buy what they are selling.
It’s a classic marketing gimmick that works. In fact people coach marketers to write sales letters that point out a problem, agitate the problem and then offer a solution in what you are selling.
There’s nothing wrong with pointing out a problem and offering a solution.
What gets me annoyed is the multitude of blog posts and webinars focused on dealing with your fear. And don’t get me started on what we hear on the TV news. You are being sold a bag of fear every time you look at media.
Here’s the deal.
Life is uncertain.
Sure the economy is shaky. At least we don’t live in a time of famine or in a country in the midst of civil war.
There has NEVER been a time in human history when life was easy for everyone. Never. Ever.
So you feel unsure, anxious, nervous. You may have some trepidation, concern and overwhelm.
This is not fear.
Are you afraid for your life? Running from a tiger? Scared to leave your house for fear of being hit by a bomb?
In most cases, no, you are not afraid.
You are human. You have normal human emotions.
Psychological research has shown again and again that some anxiety is necessary for humans to perform optimally. College students with some pre-exam anxiety scored better on tests than those without anxiety. Athletes who get nervous before a big event are actually physiologically better attuned to perform at their peak than those who are relaxed and mellow.
It’s ok to feel uncomfortable emotions. They are what remind you that you are about to do something meaningful.
Sitting on the couch watching TV eliminates fear. It also leads to zero productivity and success.
So the next time someone tries to sell you a way to “conquer your fear” move on. Tell them you aren’t afraid, you are living fully and engaging in new things. You are able to manage the discomfort (and if things get too hot, an hour of TV or internet surfing is fine).
Instead, look for people who support your dream and reinforce your ability to take on the new and manage the emotions that always come along for that ride.
Of course, if you are being chased by a tiger, you can go all the way with fear.
Otherwise, know that you are ok and growing in positive ways.